Google puts a large emphasis on backlinks when looking for relevant sites for a natural search. If you want to improve your natural listings and rank higher on Google you need to increase the number of backlinks to your site. Here are some tips in helping you choose where to place your backlinks.
What is a Backlink?
In simple terms, a backlink is a link from another site that links to yours. Backlinks that come from higher page rank sites have more value to your site. Most people try to get backlinks from sites that have a page rank of 3 or higher.
“Do Follow” or “No Follow” Links
A “no follow” link tells the search engine not to follow the link while crawling the website. This means that if you submit and article with links to a site that is “no follow”, you are getting minimal benefits from that site. Many experts will tell you not to bother submitting your articles to “no follow” sites if your main purpose is for backlinks.
Get Backlinks From Sites That Are in Your Niche
Although you can get backlinks from most sites online, search engines do put more value on “relevant” backlinks. It is worth the effort to find sites in your niche.
Do Not Link to “Spammy” Sites
Some sites and the links attached to them are seen as spam by the search engines and could cause you to be penalized by them. Again, linking to sites with high page rank will normally be fine.
Be Consistent in Generating Backlinks
In order to be listed naturally, search engines want to see increases in backlinks at a natural pace. If you want to generate 5 backlinks a day, that is fine. Just make sure that you do not do 1 link on the first day, 25 the next and then 2 the third and another 25 the fourth, etc. Search engines will penalize you for generating at an inconsistent speed. A good pace is up to 5-7 links per day.
Places to Generate Links
The following is a list of ideas of places you can get more backlinks to your site. The list is far from exhaustive, but will give you thousands of places to place you links. Remember to pace yourself.
Article Submission Sites – EzineArticles, GoArticles, Article Dashboard, etc.
Social Bookmarking – Bibsonomy, Diigo, folkd, etc.
Social Networking – Twitter, Facebook, MySpace, etc.
RSS Feeds – Feedbomb, Feedplex, Icerocket, etc.
Forum Posting – Forums that relate to your niche market
Blog Commenting – Blogs that relate to your niche market
Web Directories – Yahoo, Dmoz, Jayde, etc.
Website Reviews – Creamaid, Abestweb, devshed, etc.
Press Releases – Businesswire, clickpress, prleap, etc.
Exchanging Links – Sites that are related to your niche
Classifies Ad Sites – USFreeAds, Adlandpro, Craigslist, etc.
eBook Directories – ebookdirectory, ebookjungle, ebookbroadcast, etc.
“Site of the Day” Sites – picks.yahoo.com, blackstump, coolpick, etc.
Backlinking Services – linkadage, textlinkbrokers, buy-ad-links, etc.
The main points to remember are to build up your backlinks slowly and consistently, make sure that they are from relevant and high page rank sites, and that the links that you are building are all “do follow” links.
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